Strengthening Service Capabilities and Expanding Market Reach to Enhance Customer Experience
Petaling Jaya, 21 January 2025 – PETRONAS AutoExpert and CARSOME Group Inc (CARSOME), Southeast Asia’s largest integrated car e-commerce platform, have formed a strategic partnership to enhance aftersales service offerings for customers across Malaysia. This collaboration highlights both companies' commitment to building an integrated automotive ecosystem that goes beyond car sales to include comprehensive aftersales support.
The partnership designates PETRONAS AutoExpert as CARSOME’s Official Panel Workshop, with CARSOME providing training, internships, and workforce supply to support the expansion of existing and future service centers. Additionally, CARSOME Academy, the Group’s accredited automotive training institution, will collaborate with PETRONAS AutoExpert outlets under Sijil Kemahiran Malaysia (SKM) TVET Apprenticeship Program. Together, they certify technicians in compliance with Malaysian Standards, focusing on upskilling and reskilling the current workforce to drive sustainable growth and meet the evolving needs of the industry.
In the first phase, the partnership will introduce services at 15 PETRONAS AutoExpert locations beginning 13 January 2025, complementing CARSOME's existing service centers in Ampang and Petaling Jaya. From the launch date onwards, customers will be able to place bookings at these 15 outlets in addition to CARSOME’s centers through CARSOME’s app or website. This strategic move not only enhances service accessibility but also enables both companies to explore new market segments and expand their service offerings, further strengthening their market presence in the automotive industry.
Additionally, CARSOME will establish new inspection points at selected PETRONAS AutoExpert locations in January 2025, allowing customers to conveniently schedule these services through CARSOME’s online platforms when a CARSOME inspection center is unavailable nearby. PETRONAS AutoExpert Operators would also benefit from this additional service offering, creating a new revenue stream and enhancing their traditional business model.
A Memorandum of Understanding (MOU) was signed recently by Encik Mohd Zameer B Zahur Hussain, Chief Executive Officer from PETRONAS Lubricants Marketing Malaysia Sdn Bhd (PLMM), and Chris Ang, CARSOME Malaysia’s Managing Director at CARSOME’s PJ Automall. The signing was witnessed by Chong Wen Hong, General Manager Sales Highstreet of PLMM, and Eric Chan, CARSOME Group’s President and Chief Operating Officer.
“This strategic partnership represents a pivotal milestone for both PETRONAS AutoExpert and CARSOME, which reinforces our commitment to make our customers’ everyday lives simpler and better. This collaboration is more than just a business move – it is a promise to elevate the automotive service experience to new heights. By combining our expertise, we are poised to deliver an unprecedented level of service, convenience, and value-added benefits, ensuring that every customer receives reliable service, genuine care and a peace of mind.” said En. Mohd Zameer B Zahur Hussain, Chief Executive Officer of PETRONAS Lubricants Marketing Malaysia Sdn Bhd.
Eric Cheng, CARSOME’s Co-founder, Chairman, and Chief Executive Officer said, "By providing comprehensive aftersales services and additional inspection points at selected PETRONAS AutoExpert locations, we ensure our customers receive continued support long after the purchase.”
“This partnership offers convenience and peace of mind, as they can access high-quality maintenance services and vehicle inspections nationwide. It underscores our commitment to delivering a seamless, worry-free car ownership experience, making it easier for our customers to keep their vehicles in top condition and enjoy the full benefits of our integrated ecosystem,” added Cheng.
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